University of Applied Sciences and
Arts of Southern Switzerland (SUPSI) /
Department for Environment
Constructions and Design /
Laboratory of Visual Culture
+41 (0)58 666 62 81
The evolution of technology is transforming the way that audiences experience stories. With cinema and television, storytelling has been confined and restricted by release formats and windows, so as by time slots. Today, after the Internet and the successive multiplication of digital platforms, mobile devices and social networks, traditional documentary storytelling has broken the boundaries and is developing into new forms. These new forms include nonlinear narratives and public participation in creating and selecting content. This concept of public participation goes further than interactivity options for the audience. Interactive documentary has also to do with co-creation and co-interpretation of content and information by the users, which can lead to the loss of the single authorial voice, being replaced by a shared authorship. It doesn’t mean that the author doesn’t exist anymore, nor he will disappear, but the role of the author/director is radically transforming into something different compared to traditional linear audiovisual storytelling: his role is no more limited to creating, selecting and presenting content, but extends to the planning of the audience experience and helping to design an interaction that successfully engages and tells stories.
In a context of big economical, social and technological changes, i_doc workshop offers to creative and cultural industries professionals a chance to innovate their productions, to keep up to date with the evolution of the audiences’ practices and expectations, and to raise competitiveness.
i doc workshop aims to help audiovisual professionals to seize some opportunities and challenges of the currently unfolding audiovisual trends by equipping its participants with precise, comprehensive and practical skills and knowledge in developing, producing, financing and distributing interactive documentaries.
hrough lectures, selected case-studies and panels with established authors, producers and notable international pioneers, the participants will become familiar with the new challenges and opportunities that digital storytelling is promoting into the film and audiovisual creative industry.
The workshop is project-oriented: participant applying with a project will apply the skills and methods while she/he’s learning them in the practical development of a working-concept for an interactive documentary – i.e. a nonfiction story developing a non-linear storytelling and intending to integrate extensively, at different stages of the project, the new potential of digital technologies and an active user participation, and that is conceived for the web and/or tablet computers and/or other mobile devices. The projects may also be conceived as a development across multiple media of a previous linear film or TV production, on condition that each new factual content will adopt a transmedia approach: that is, it won’t adapt the original storytelling to the new media but will develop its own unique perspective on the whole story.
Through a Development Lab – featuring project-led group work, personalized coaching and a final public pitch session – the key elements of the participants’ projects will be discussed with the trainers, experts, and European decision makers, getting the best advantage in terms of content development, planning of the audience experience, interaction design, funding strategy and professional networking. Participants will thus be accompanied in the definition and refining of a first working concept which will be able to be professionally put into further development or pre-production.
The workshop will be led by international audiovisual and interaction experts engaged in three teaching modules: classes, case-studies and development lab (only for participants with project).
1) Classes: Lectures on interactive documentary topics by established i_doc pioneers and notable international film industry representatives. Different topics will be discussed, such as: Introduction to interactive documentary; Evolution of the documentary genre, definitions and state of the art; From the single authorial voice to a shared authorship: the audience experience and public contribution to the storytelling; Designing interaction that engages and tells stories.
2) Case studies: Keynote presentations of notable interactive documentary projects by their creators/producers followed by Q&A with the workshop participants. Different topics will be discussed, such as: creating, selecting and publishing content for the web, for tablets and mobile phones; interactive documentary, social media and social activism; locative documentaries and layered reality.
3) Development lab: Participants attending the training session with a pre-developed idea/project will be accompanied in the definition and refining of a first working concept with the trainers through: project-led group works, one-to-one coaching and individual work. Projects to be developed are interactive documentaries – stories which develop a non-linear storytelling and intend to integrate extensively, at different stages of the project, the new potential of digital technologies and an active user participation, and that are conceived for the web and/or tablet computers and/or other mobile devices. The projects can also be conceived as a development across multiple media of a previous linear film or TV production, on condition that each new factual content will follow a transmedia approach: that is, it won’t adapt the original storytelling to the new media but will develop its own unique perspective on the whole story. At the end of the session, participants will have a first working-concept which will be able to be professionally put into further development or pre-production.
A final pitch session will end the Lab and will take place in the presence of a panel of audiovisual industry representatives of international repute attending the film festival Visions du Réel and its Doc Outlook International Market.
Laboratory of Visual Culture – University of Applied Sciences and Arts of Southern Switzerland (SUPSI) The Laboratory of Visual Culture (Department for Environment Constructions and Design – University of Applied Sciences and Arts of Southern Switzerland) is a centre that focuses on expressive and linguistic studies, design theory and techniques, tools and technologies for enhancing and communicating creative works and cultural heritage. The Laboratory represents a national hub for the teaching, research and dissemination activities in the fields of visual communication and of interaction design. Furthermore, the Laboratory of Visual Culture is a specialised and innovative centre that develops visual communication projects for public and private bodies on a regional, national and international level.
The University of Applied Sciences and Arts of Southern Switzerland (SUPSI) is one of the 8 professional universities recognised by the Swiss Confederation. Founded under federal law, SUPSI offers more than 30 Bachelor’s Degree and Master’s Degree courses, and a rich programme of Continuing education (Master of Advanced Studies, Diploma of Advanced Studies, Certificate of Advanced Studies and short courses) characterised by cutting edge education which unites classical theoretical-scientific instruction with a professional orientation. Great care is given to Research & Development, carried out in key sectors on competitively acquired projects with large European and national agencies or mandated by organisations and institutions.
In a society marked by profound changes, SUPSI produces, develops and disseminates knowledge and expertise as propellant forces fundamental to support the economic, social, technological and artistic progress, and to contribute to the cultural and ethical growth of both society as a whole and its individual members. In order to achieve this goal, SUPSI operates in the fields of first and second level university education, continuing education, applied research, and in the provision of consulting and support services to businesses and institutions, adopting a collaborative and cooperative stance with the main interlocutors.
For more extensive information on SUPSI please visit: www.supsi.ch/home_en.html
Visions du Réel – Doc Outlook-International Market Visions du Réel is one of the most renowned International Film Festivals worldwide providing an overview of the best innovative Cinema du Réel. It is the most important in French-speaking Switzerland, and as one of the three main festivals in Switzerland (along with Solothurn and Locarno) to be recognised by the Swiss Confederation. The Festival offers a diversity of committed and inspired points of view in competitions for features, medium lengths and short films as world or international premieres. The Doc Outlook-International Market (DOCM) as part of the Festival Visions du Réel ensures excellent working conditions for producers, buyers, decision-makers and distributors supported by optimum facilities and cutting edge tools. It fosters contacts for the funding and promotion of films, as well as for networking and for acquiring film rights. The DOCM consists of a Media Library with around 350 selected films and different events including the co-production forum Pitching du Réel; the Docs in Progress which consists of screenings of nearly finished films and consulting on distribution & marketing; the Rough Cut Lab which offers a tutoring for young filmmakers; the Focus Talk with information and project presentations as well as co-production meetings on this year’s invited country Lebanon; the Doc Think Tank with panels, debates and case studies on current documentary issues; and finally many networking opportunities. The next festival edition will take place from the 19th to the 26th of April 2013. For more extensive information on Visions du Réel please visit: www.visionsdureel.ch